Aprilia USA Brings Hollywood To Road Racing with Blockbuster Debut

Transformers: Revenge of the Fallen Inspired Aprilia race bike to be unveiled during action-packed June 5-7 Road America weekend

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NEW YORK, NY – June 3, 2009 – Aprilia USA will add a special dose of Hollywood blockbuster excitement to the AMA Pro Daytona SportBike series when it unveils a one-of-a-kind Transformers: Revenge of the Fallen inspired race bike on Saturday, June 6 at 1 p.m.   This special stealth edition of an Aprilia RSV 1000 Factory competition machine will make its debut during Round 6 of the road racing series at Road America in Elkhart Lake, WI.

The aggressively styled Transformers: Revenge of the Fallen Aprilia will rev up excitement for the June 24 opening of one of this year’s most anticipated movies among an estimated audience of over 70,000 race fans.  

Enthusiasts will have plenty of chances to see the bike up close, on the track, online and during a future segment of AMA Pro Prime Time on SpeedTV.  Following its Paddock debut, KWS Factory Aprilia Millenium Technologies rider Ben Thompson (97) will take the bike to the starting grid twice.  Race 1 of the Daytona SportBike series is scheduled for 4 p.m., Saturday, June 6 and Race 2 begins at 2 p.m. on Sunday, June 7.  In addition to his exclusive ride, Thompson will also be waging battle sporting an equally ferocious helmet, whose design matches the Transformers: Revenge of the Fallen theme.

In addition, Aprilia will also host an exclusive Midwest unveiling of the revolutionary 2010 RSV 4 Factory streetbike.  Expected to the production superbike category with its unique blend of brutal power, Italian style and technical innovation, this is the very first Midwest appearance of the Aprilia RSV 4.  It is the only RSV 4 currently on U.S. soil.

Aprilia and superbike fans will also be able to test the latest motorcycles from the Italian manufacture by registering for the Aprilia Adventure: Road America.  For riders who want to experience the adrenaline rush of Aprilia motorcycles, the Aprilia Adventure is the antidote to the traditional short demo ride.  Instead of a few minutes riding through traffic, enthusiasts have plenty of time to fully appreciate the real capabilities of the bikes.  Along the way, participants also enjoy hospitality, refreshments and an Aprilia gift bag.  The Aprilia Adventure is open to licensed riders with proper riding gear for $20.00 per person, and will take place Friday, June 5 and Saturday, June 6.  Registration is on a first-come basis and begins all at 9 a.m. on both days at the Aprilia Factory demo truck.

About “Transformers: Revenge of the Fallen”
In the highly-anticipated "Transformers: Revenge of the Fallen," debuting June 24, 2009, Sam Witwicky (Shia LaBeouf) again joins with the Autobots® against their sworn enemies, the Decepticons®. Michael Bay directs from a screenplay by Ehren Kruger & Roberto Orci & Alex Kurtzman.
“Transformers” was the highest grossing original film and bestselling DVD of 2007. The film also received three Oscar® nominations and won “Best Movie” at the MTV Movie Awards.